Are you one of the very few people left who don’t yet blog? Have you abandoned the thought of it thinking it will be a waste of your valuable time? Perhaps it’s time to rethink blogging? Particularly if you are a creative or you want to create opportunities to promote our business to a wider community. Starting a blog is the one thing you can do to improve your current business.
Here are a eighteen reasons why you should be blogging. It:
- is a great way of getting your writing out in a public forum
- creates exposure for your brand and business
- will bring in new clients/customers
- providse confidence and trust to your consumers that you are knowledgable about your industry
- encourages/motivates you to write more/regularly and get to know your business well
- gives instaneous gratification at seeing your work immediately published and your audience can engage straight away
- creates an opportunity for people to provide feedback on your services or products
- refines your writing, marketing and communication skills
- can lead to career/job opportunities in the future
- connects you with a larger community
- is a learning opportunity
- there is potential to earn money from your blog
- is free/low cost
- is incredibly easy and fast
- can reach an international audience
- helps to constantly remind you of your branding and why you do what you do
- it drastically improves your SEO
- you just never know who may read it…
