Experienced freelance copywriter
I am a talented freelance copywriter, content strategist and number one bestselling author based in Adelaide with more than thirteen years of copywriting experience and a solid background in marketing.
I have worked with some of Australia’s most recognisable brands, including Mitsubishi Motors, Australian Institute of Business, TAFE, Southern Cross Care, Pinterest and more.
My clients know me as someone who doesn’t just write excellent and high-quality content but has a unique SEO skill set that helps people get the results they dream of. My unique ability to capture the perfect essence and tone will position your business at the forefront of your industry. With a powerful mix of marketing experience and exceptional writing skills, I’m your “go-to” copywriter for compelling copy.
Professional marketing copywriter
An impressive background
Before I jumped into freelance copywriting full-time in 2016, I worked for marketing agencies, not-for-profit organisations (including SA Great and SA Writers Centre) and even a beloved bookstore.
Not only am I an experienced and award-winning writer, but I have also worked as a marketing manager, a publicist/copywriter for marketing agencies, and a booked-out freelance copywriter. This means that I know the machinations of effective copywriting and how to make your assets or campaign shine even in a noisy market. And where they fit in your broader marketing strategy.
To back up my years of freelance copywriting experience, I’ve also studied professional writing, psychology, philosophy, creative writing and am a qualified yoga teacher. So, not only do I know a lot about copywriting, but I also know a lot about people!
Professional creative writer
As well as producing exceptional copywriting for clients, I am a professional creative writer. Here is a snapshot of my writing credits and achievements over the past few years.
Article published in Flying Solo, May 2017
Article published in WYZA, May 2017
Published my marketing book, Oct 2015
Article published in The Hoopla, Sept 2012
Article published in Southern Write, Sept 2012
Article published in Lip Magazine, June 2012
Article published in Southern Write, Sept 2011
National Year of Reading short story comp online audio recording, Sept 2011
Poem published in Independent Weekly, Dec 2007
Poem published in Independent Weekly, Aug 2007
Professional writing achievements
Runner up in Script Pipeline’s Great Movie and TV Idea contest, 2022
Shortlisted for Mercury CX Hothouse screenwriting residency, 2021
Mentor to TAFE SA writing students, 2016
Published author, 2015 to current
Winner of Hay House Australia Audition Competition, 2014
Panellist at 2013 Emerging Writers Festival in Melbourne
Qantas Spirit of Youth Awards commendation, 2013
Highly Commended, Creative Marketing, Australian Catalogue Awards, 2013 (for CitySA magazine)
Chair of SA Writers Centre Emerging Writers Forum, Jun 2012
SA Writers Centre Youth Ambassador and editorial member of Dubnium, 2011
Editor, Australian Poetry Anthology, 2011
Co-panellist of young writers at the SA Writers’ Festival, Sept 2011
Presented workshops at SA Writers Festival, 2011, Salisbury Writers Festival 2011 & 2012
Co-winner of Adult Learners Week, National Year of Reading short story comp, Sept 2011
‘Outstanding Achievement in Writing Poetry‘ at TAFE SA, 2010
Commendation for poem, Melbourne Poet’s Union International Poetry Comp, 2004