Early last year my client, Tanya M Wilson, decided to work for herself full time after briefly working for someone else part time; even though she has been in the industry for a few decades and has run her own business for a long time in the past. Tanya brought me on board because we […]
Continue ReadingWriting tip #1 Don’t wait around for too much inspiration or imaginative leaps, just get into a rhythm. Writing tip #2 Make notes or an outline for your next session of writing or have a sentence already half written to flow on with and maximise your time at your desk. Writing tip #3 It’s important […]
Continue ReadingWriting and releasing an ebook is a powerful marketing tool that comes with many benefits. Not just that satisfied feeling that you’ve accomplished something that is tangible and braggable. But it actually has real advantages to for your digital marketing. Although it can take some time and energy to write, the effort really pays off. […]
Continue ReadingEver wondered whether you need proofreading, copyediting or ghostwriting? It can be hard to tell which of these services you need for your current project. Firstly, I’ll break down what each means and why you might need it. Putting your work on display without seeking the below services is like preparing for the party of […]
Continue ReadingRecently, I was interviewed by the lovely Amelia Veale on Be the Drop podcast. I talked about my published books, small business challenges and the value of positive risks. If you’re like me and love indie author interviews, take a listen. I love being a copywriter with my own business. So it felt like a natural opportunity […]
Continue ReadingThe best way to stand out and get attention in today’s media saturated world is by telling a compelling brand story. Brand stories create a consistent relatable story arc that shows what your brand has to offer by showing what you really care about and what you stand for as a company. Without a brand […]
Continue ReadingYou’re ready to write a non fiction book but you’re hesitant to start for any number of reasons. Perhaps you are swimming in self doubt, overwhelmed or just not sure where to you start. You’ve identified a non fiction topic to write about and you may have even picked a title and can picture the […]
Continue ReadingAre you writing your memoir or life story? Or writing someone else’s biography? Here are three really solid book editing tips to help polish your story. Book editing tip 1: idioms Idioms are a colloquial way of phrasing something. ‘An idiom is a common word or phrase with a culturally understood meaning that differs from what its […]
Continue ReadingAs a professional or amateur author, you have a website already live or are in the planning stages of creating one. Whether you’re one of Australia’s most popular authors or just starting to hone your craft, I cannot express enough how vital it is to have a website as an author and as a business. […]
Continue ReadingIf you are a micro or small business owner and have been seriously wondering how to promote your business, you need the go to resource. Digital marketing is scary Marketing, particularly digital marketing and social media marketing, can be a daunting concept for some, especially when the thing you are trying to promote is you […]
Continue ReadingI have been a freelance copywriter for more than ten years and there are some genuine consistencies that I notice amongst the freelance community. Here are some things you may not know about creative freelancers: Memories As freelancers, we probably still think about you (the client). Sometimes it can be because we experienced a nightmare […]
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